Your daily science card.
On your phone. Free.
The SAM app delivers one bite-sized, science-backed insight every day across the four pillars of women's health. It installs straight to your home screen — no App Store, no subscription required to start.
How to install
Add it to your home screen in 3 steps
iPhone
Use Safari
1
Open app.swissarmymum.com in Safari (not Chrome)
2
Tap the Share button at the bottom of the screen (the square with an arrow pointing up)
3
Scroll down and tap Add to Home Screen, then tap Add
Android
Use Chrome
1
Open app.swissarmymum.com in Chrome
2
Tap the three dots in the top right corner
3
Tap Add to Home Screen or Install app, then confirm
What you get
Everything in the free tier
Daily science card, one per day
All four pillars covered
Browse the full card library
Daily reminder at your chosen time
Share cards to WhatsApp, Instagram and more
Works offline once installed
The four pillars
Science across every area of your health
Body
Sleep, fuel, strength, cardio, mobility
Mind
Philosophy of life, stress, connection, inner world
Glow
Skin, hair, hormones and cycle
Flow
Systems, habits, organising
Questions
Good to know
Is it really free?
Yes. The daily card, reminders, and full library are completely free, always. A paid tier called The Blueprint is in development — it will include an interactive SAM mindmap, a weekly wellness scheduler, and calendar export. It will be included automatically with a paid Swiss Army Mum Substack subscription, at no extra cost.
Do I need to create an account?
No. Open the link, install it, and it works immediately. No sign-up, no email, no friction.
Why is it not in the App Store?
By design. A Progressive Web App installs directly from your browser, updates automatically, and skips the App Store entirely.
Will it update automatically?
Yes. New cards and features deploy silently in the background. The next time you close and reopen the app, you are on the latest version. No action needed.
Can I share the cards?
Yes. Every card has a share button that opens your phone's native share sheet. Send a card to WhatsApp, post it to Instagram Stories, share it on Substack or copy it to paste anywhere. Please do share and spread the word!